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Sunday, June 19, 2011

Byblos + Virgin Active Party @ Corso Como, Milan | FashionTV

Byblos + Virgin Active Party @ Corso Como, Milan | Courtesy FashionTV


MILAN - Something beautiful is happening for Milan a top a rooftop terrace where fashion designer Manuel Facchini is being flanked by 5 gorgeous models in print and chain back dresses from his collection for Byblos. Byblos is an Italian label mixing architecture, design, and fashion to experiment with the latest trends in fashion. The collection was inspired by the forest. It's very colorful and patterned, with inspiration from reptiles and snakes. Facchini wanted to create something feminine and sophisticated, but strong. He chose 5 dresses to showcase, that are very wearable for cocktails and nightlife. Anass Allouch, the PR director for Virgin Active welcomes the summer with the Byblos Virgin Active party on a beautiful terrace that is 600 square meters in Corso Como, Milan. Both Byblos and Virgin Active are young, fun, creative brands so Anass says the partnership of the two was written in heaven.

Appearances: Michael Facchini (Designer, Byblos), Anass Allouch (Virgin Active)